Karoline Wiegerink
Professor City Hospitality
Karoline Wiegerink (PhD MSc) is a professor of City Hospitality at Hotelschool Den Haag and director of the Platform for Customer-oriented Entrepreneurship, PVKO. With a background in hospitality and her passion as a connector, customer-oriented professionals can count themselves lucky. Karoline knows how to make the connection between hospitality and customer-orientedness.
Languages:
About this speaker
Karoline is a passionate expert in hospitality and customer focus. With her background as an economist and marketer, and as a Lecturer in Cityhospitality at Hotelschool The Hague, Hospitality Business School, she is committed to making the value of hospitality visible. 'How to REALLY get and keep the visitor, guest, customer, client, passenger, etc. in the heart of the organization? How to sustainably anchor hospitality? And how to make the value of the hospitable organization - the Return on Hospitality - visible?' These are questions where Karoline adds value.
Book this speaker if you
-
Het verschil wilt maken met gastvrijheid
-
De hospitality business case wilt ontdekken
-
Collega’s wilt laten ervaren wat de kracht van gastvrijheid is en welke rol zij hierin spelen
-
Gastvrijheid wilt combineren met evenementen
-
Hospitality management in uw organisatie wilt implementeren
-
Merkwaarde en gastvrijheid wilt verbinden
Referenties
"Surprising and inspiring."
"A person with hospitality in their DNA."
"Delightfully immersed in the power of hospitality."
"A source of knowledge and enthusiasm that takes you into the world of hospitality."
"With her passion for hospitality, she knows how to touch everyone."
"A true hospitalist who shows the power of personal connections."
This speaker will inspire you with…
How do you make a difference with hospitality?
About: hospitality experience, the building blocks of hospitality, the hospitable organizational culture, leadership, tasks and roles, guest journeys, with many examples in the hospitality industry and organizations that are not so hospitable by nature.
The Hospitality Business Case
About the value drivers of hospitality, about the impact of hospitality (not only economic but certainly also social and societal), about measuring and intervening, the double diamond of hospitality interventions.
What can you learn from the hospitable city? - towards hospitable communities
About hospitality experience in a tourist destination, the balance between stakeholders within a tourist environment, about the development of city marketing and branding to managing a visitor economy to hospitable communities and regenerative tourism.
Teams that REALLY put the guest, customer, passenger and patient first
About hospitable teams, about hospitable leadership, employee engagement, hostmanship on the way to an authentic customer experience where everyone in the organization contributes.
About Karoline Wiegerink
Karoline Wiegerink (PhD MSc) is a lecturer in City Hospitality at Hotelschool The Hague and director of the Platform for Customer-oriented Entrepreneurship (PvKO) in the Netherlands. With her background in economics and marketing, she has gained extensive experience in live communication and event marketing through the Erasmus Centre of Event Marketing and Nyenrode Business University.
In her role at the Hotelschool, Karoline focuses on creating value through hospitality. Her focus is on cities, neighbourhoods and urban spaces, where hospitality contributes to the liveability and attractiveness of destinations. She believes that the way people are received makes the difference and is committed to meaningful encounters that bring all stakeholders together. Together with her research colleagues, students and business partners, she makes a valuable contribution to both the academic and practical side of hospitality.
Karoline asks important questions: How do we really get the visitor into the heart of the organisation? How do we anchor hospitality sustainably? And how do we make the value of a hospitable organisation - the Return on Hospitality - visible?
"My passion lies in hospitality and customer focus. It's all about putting people - the guest, customer or tourist - at the centre of everything we do. It's the personal touchpoints that make the difference: genuine attention and interest in others always pay off, even in a digital world. I have gained these insights in my roles as a researcher, consultant and teacher, but also as a consumer in everyday life." With her enthusiasm and drive, Karoline is fully focused on sharing and communicating the power of hospitality!
Publications and blogs by Karoline Wiegerink
Samen bouwen aan gastvrije bestemmingen
A hospitable destination is where visitors feel welcome, residents enjoy living and companies do business with pleasure and success... Hospitality is increasingly high on the agenda of many cities and regions. And increasingly, it is about balance. In this guide, Karoline takes you along in the seven building blocks to develop a hospitable community.
A new city hospitality experience model
Is your organization ready to embrace the ever-changing landscape of healthcare? As technology and integrated medicine continue to forge ahead, a new era of healthcare consumerism is upon us. With this revolution comes higher expectations from patients, demanding a more personalized and engaging healthcare experience.
A new era of healthcare consumerism
Is your organization ready to embrace the ever-changing landscape of healthcare? As technology and integrated medicine continue to forge ahead, a new era of healthcare consumerism is upon us. With this revolution comes higher expectations from patients, demanding a more personalized and engaging healthcare experience.